Merch and Graphics

I was on a team that made social media, web, and merch graphics for Elizabeth Warren’s campaign.

When Senate Majority Leader Mitch McConnell made his infamous remark "Nevertheless, she persisted" during his comments following a vote to remove Warren from the chamber, I got a call. Those words became a feminist war cry.

In true Warren style, we instantly added them to T-shirts, bumper stickers, social media graphics, and anything else. When women are told to be quiet, it just makes us louder.

"She was warned. She was given an explanation. Nevertheless, she persisted"

Historic moments move with a quickness and we understood the assignment. It was time to commemorate those words.

Many women connected with the sentiment, seeing parallels in their own experiences of being shushed, ignored, or underestimated by men in professional or personal settings.

A historic Moment

It became a symbol of unity and a call to action for women's rights and breaking down barriers.

Selected Campaign Graphics

Michelle LeClerc

Michelle strives to add context and meaning to the exponentially growing world of design. Recently served as the Creative Director at Beutler Ink, a strategic creative agency specializing in research, writing, and design. Michelle has developed design and data visualization for social justice organizations like Campaign Zero, Be a Hero, and Yale’s The Justice Collaboratory and Freedom Reads. In 2017, she created the data visualization for Elizabeth Warren’s book, This Fight is Our Fight, a #1 New York Times bestseller. In 2019, on behalf of Campaign Zero, she led the data visualization for the first police scorecard in the US, which sought to identify urgent issues surrounding police accountability and propose best-practice solutions. Michelle’s commitment to quality design extends from the office to the classroom—she teaches Infographic Design at Temple’s Tyler School of Art.

www.michelleleclerc.com
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